{"id":66,"date":"2016-03-31T08:57:11","date_gmt":"2016-03-31T13:57:11","guid":{"rendered":"http:\/\/www.davidschwab.com\/blog\/?p=66"},"modified":"2022-03-15T18:05:41","modified_gmt":"2022-03-15T22:05:41","slug":"podcast-4-internet-marketing-requires-team-training","status":"publish","type":"post","link":"https:\/\/www.davidschwab.com\/blog\/2016\/03\/31\/podcast-4-internet-marketing-requires-team-training\/","title":{"rendered":"Podcast 4: Internet Marketing Requires Team Training"},"content":{"rendered":"<p>Internet marketing generates patients who are a different breed of cat. Because they are not referred by family or friends, they are starting from a different place and need more time and education to convert them to good patients. Many patients who make an inquiry from the Internet will not come in or accept treatment. It\u2019s a numbers game and you should look at the big picture and not get discouraged. Find out why even when patients say no, it\u2019s not a waste of time because you are getting closer to the patient who will say yes. The key is team training and setting appropriate expectations.<\/p>\n<p>The Personal Report<br \/>by David Schwab, Ph.D.<br \/>TPR episode 004 &#8211; Internet Marketing Requires Team Training<\/p>\n<audio class=\"wp-audio-shortcode\" id=\"audio-66-1\" preload=\"none\" style=\"width: 100%;\" controls=\"controls\"><source type=\"audio\/mpeg\" src=\"http:\/\/www.davidschwab.com\/blog\/wp-content\/uploads\/2016\/03\/TPR-004-Internet-Marketing-Requires-Team-Training.mp3?_=1\" \/><a href=\"http:\/\/www.davidschwab.com\/blog\/wp-content\/uploads\/2016\/03\/TPR-004-Internet-Marketing-Requires-Team-Training.mp3\">http:\/\/www.davidschwab.com\/blog\/wp-content\/uploads\/2016\/03\/TPR-004-Internet-Marketing-Requires-Team-Training.mp3<\/a><\/audio>\n<p>www.davidschwab.com<\/p>\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Internet marketing generates patients who are a different breed of cat. Because they are not referred by family or friends, they are starting from a different place and need more time and education to convert them to good patients. Many patients who make an inquiry from the Internet will not come in or accept treatment. &hellip; <a href=\"https:\/\/www.davidschwab.com\/blog\/2016\/03\/31\/podcast-4-internet-marketing-requires-team-training\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">Podcast 4: Internet Marketing Requires Team Training<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13],"tags":[3,7,18],"class_list":["post-66","post","type-post","status-publish","format-standard","hentry","category-podcast","tag-david-schwab","tag-david-schwab-ph-d","tag-internet-marketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>TPR - Internet Marketing Requires Team Training<\/title>\n<meta name=\"description\" content=\"Internet marketing requires adjusting expectations and understanding that many patients who inquire will need to be educated.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/www.davidschwab.com\/blog\/2016\/03\/31\/podcast-4-internet-marketing-requires-team-training\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"TPR - 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