St. Louis and New Orleans, two cities with fairly comparable populations, have a huge disparity in the number of coronavirus cases. Coronavirus Cases, March 26, 2020, 8:30 a.m. Central Time: St. Louis (population 319,000) 69 cases. New Orleans (population 391,000) 997 cases. These statistics are for the respective cities only, not the surrounding areas. Similar … Continue reading Reopening the Office: A Tale of Two Cities
Are you interested in reducing overhead? Increasing production? Increasing the value of your practice? Click this link to my recent article on LinkedIn.
The year 2020 is not only a new year but a new decade. Here are three ways to increase profitability in your dental practice. Commit to larger cases. Demographic trends portend more older patients with increasing dental needs. There is also a growing market for orthodontics—for both children and adults. A restorative dentist told me recently that he has … Continue reading 2020 Foresight: Three Ways to Increase Profitability
The corporate dentistry asteroid has hit the earth. The skies are darkening. Solo dental practices are declining at a rate of 7% per year. Independent solo practices may not become extinct—they are always a few contrarians who soldier on—but they are becoming an endangered species. The 7% rate of decline may not be fixed; it … Continue reading The Rise of Corporate Dentistry—and the Demise of the Solo Practice
Great video testimonials are powerful because they engender trust. All advertising about is claims: we’ve got the best car repair place, we’ve got the best jewelry store, we’ve got the best dental practice; but is that true? If they can see you, if they can see you on video ahead of time, the credibility factor … Continue reading Capturing Great Dental Patient Testimonials